In this capacity we would negotiate either an hourly rate for individual tasks, or discuss a regular contract or retainer-based package. A detailed weekly report back is provided, with details of work performed and our activity breakdown.

SEARCH ENGINE SUBMISSION

We never use automated means to mass submit your website. Each submission is individually handled to ensure the correct information and keywords are used for our clients’ maximum benefit, and to ensure that the relevant search engines accept the integrity of the listing.

To expand online business we all need top rankings in Google, Yahoo!, AOL, MSN, and the other major search engines. There are at least fifty search engines that would benefit the average website - getting your site near the top of those lists is a priority. There are specific procedures that should be followed in order to stand the best chance of being well-indexed by the search engines and directories; and keeping that status.  Being indexed in certain lesser-known engines and directories is a crucial step in achieving indexing and good rankings by the major search sites.

LINK BUILDING

A successful link building approach will significantly improve your search engine position, boost targeted visitor traffic and expand search engine exposure of your site. Link building is the method of acquiring high quality incoming links to your website to attract more specifically targeted visitors, and also to improve link popularity, which enhances your search engine prominence.

This entails listing your site with carefully researched, reputable and relevant directories. It is therefore essential that you only get links from high quality, appropriate sites.

Link popularity and the quality of links to your website have become key areas of marketing a website because the major search engines now judge these as a key component of their ranking algorithms. Without an effective link building strategy, your website cannot achieve a well positioned status on the major search engines – especially for competitive keywords. An effective link building strategy also ensures search engines will continue to notice your site and incorporate it in their databases.

PAY PER CLICK ADVERTISING

A further opportunity to bear in mind is advertising on small banners that show in response to a keyword search. Google is one of the most effective. You can buy a small advert that will appear in a column on the right of the keyword search.

If you have a specific promotion or require quick results, this method is an instant alternative means of gaining huge visibility if you have the budget available. However, remember that we will still need to list your site and directory description to get the most for your money!